Job Purpose:
Produces art layouts by developing art concepts; providing work direction to staff.
Duties:
* Accomplishes art department work requirements by orienting, training, assigning, scheduling, coaching employees.
* Meets art department work standards by following production, productivity, quality, and customer-service standards; resolving operational problems; identifying work process improvements.
* Meets art department cost standards by monitoring expenses; implementing cost-saving actions.
* Formulates art concepts by supervising workers engaged in executing layout designs for art work and copy to be presented by visual communications media.
* Keeps customers informed by reviewing illustrative material for presentation.
* Reviews project production factors by studying budget, background information, objectives, presentation approaches, styles, and techniques.
* Selects and secures illustrative material by formulating basic layout design concept; conducting research.
* Produces illustrative material by assigning layout design concept to artists and photographers; directing development of design concepts into art layouts.
* Prepares layouts for printing by marking-up, pasting-up, and finishing layouts.
* Obtains client approval by presenting final layouts, story boards, and illustrations; responding to client commentary and requests.
* Improves quality results by studying, evaluating, and re-designing processes; implementing changes.
* Updates job knowledge by participating in educational opportunities; reading professional publications; maintaining personal networks; participating in professional organizations.
* Enhances art department and organization reputation by accepting ownership for accomplishing new and different requests; exploring opportunities to add value to job accomplishments.
Coordination, Creativity, Vision, Project Management, Product Management, Organization, Graphic Design Skills, Developing Creative Standards, Illustration Tools, Desktop Publishing Skills, Multimedia Content Development
